About Saurabh Srivastava , SEO and PPC Specialist
I help mental health practitioners and B2B companies get found by the people who need them. For more than 12 years, I’ve worked in SEO and Google Ads, and I still believe the best marketing starts with understanding the business behind it.
12+ Years in SEO and Google Ads
I started working in search marketing [year, or “over 12 years ago”], when [one line about how you got started, for example: I built my first website and wanted to understand why it wasn’t getting any visitors].
Since then, I’ve worked on SEO and Google Ads for businesses across many industries and markets, including India and the US. Along the way, I founded and have led CGColors, a digital agency that helps businesses with websites, digital marketing and growth.
That experience taught me what separates marketing that works from marketing that only looks busy. Rankings and clicks matter only when they turn into enquiries, clients and revenue.
Why I Take On Projects Personally
Running an agency showed me both sides of how client work gets done. Agencies can do a lot, but one problem comes up again and again: the person who understands the client best is rarely the person doing the daily work.
So for this work, I chose a simpler model. I take on a limited number of projects, and I handle each one myself. When you work with me:
- I’m your only point of contact
- I do the strategy and the hands-on work
- I learn your business before touching your marketing
- You always know who’s responsible for results
This isn’t the model for every company. It’s for businesses that want senior expertise and direct attention, not a large team.
Who I Work With
I focus on two kinds of clients, because focus produces better work.
Mental health practitioners.
Psychologists, psychiatrists, therapists, counselors, psychotherapists and clinics. Marketing in mental health needs care, ethics and an understanding of healthcare advertising rules. It’s work I find genuinely meaningful, because better visibility means more people find help.
B2B companies.
SaaS and technology firms, IT and professional services, manufacturers and industrial suppliers. B2B marketing rewards patience, precision and a real understanding of how businesses buy.
How I Think About Marketing
01
Business first, marketing second.
I learn how you make money, who your best clients are and what a good lead looks like before I recommend a single keyword.
02
Results over activity.
I measure my work by enquiries, clients and cost per lead, not reports full of vanity metrics.
03
Honesty over promises.
I won’t guarantee rankings or outcomes nobody can control. I’ll tell you what’s realistic and what it takes to get there.
04
Long-term thinking.
The best marketing compounds. I build foundations that keep working, not tactics that fade after a month.
Beyond SEO and PPC: Building Brands
Today, my services focus on SEO and Google Ads, because strong search visibility is the foundation of growth.
But I’ve always seen marketing as bigger than any single channel. A strong brand is built through content, visibility, reputation and relationships. That’s why my longer-term work with clients extends into 360 degree brand building: content marketing, social media, speaking opportunities, and the right conferences and events for networking.
Whether you’re a practice, a company or an individual professional, my goal is to help you become the name people recognize and trust in your field.
Experience and Credentials
- 12+ years of hands-on SEO and Google Ads experience
- Founder of CGColors, a digital agency
- Clients across India, the US and other markets
- [Certifications, for example: Google Ads certified]
- [Number of projects or clients, if you want to include it]
- [Industries or notable results you want to highlight]
Outside of Work
[Optional, two or three sentences about you personally: where you’re based, what you enjoy, what keeps you curious. A human detail here makes the page far more memorable.]
Questions.
Who is Saurabh Srivastava?
Saurabh Srivastava is an SEO and PPC specialist with 12+ years of experience. He works personally with mental health practitioners and B2B companies on SEO and Google Ads, and he is the founder of the digital agency CGColors.
How is working with you connected to CGColors?
CGColors is the agency I founded and lead. Through this site, I take on a limited number of projects that I handle personally, so clients work directly with me rather than with an agency team.
Where are you based, and do you work internationally?
I’m based in India and work with clients in India, the US and other markets. All work and communication happens online.
Let's Talk About Your Growth
If you’re a mental health practitioner or a B2B company looking for a specialist who’ll give your marketing full attention, I’d like to hear from you. The first call is free, and you’ll leave with clear next steps either way.